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Problem Solved: How to Recognize the Nineteen Recurring Problems Faced in Design, Branding and Communication and How to Solve Them - Hardcover
Synopsis
A primer in design and communication that offers solutions to the recurring problems faced by by students and professionals. It explores the ways creatives interpret their clients'' brief, propose new ideas and reinvent existing products and brands, referring to a huge cross-section of different projects by acclaimed designers and agencies, including Saatchi and Saatchi, Paul Rand, George Lois, Bob Gill and Pentagram.
"synopsis" may belong to another edition of this title.
About the Author
Michael Johnson is the award-winning creative director and founder of johnson banks, a London-based design consultancy recognised as one of the most innovative design companies in the world and whose clients include Virgin Atlantic, the British Government, the V&A, the Design council and Proctor & Gamble. He writes and lectures worldwide on design theory and practice.
From the Back Cover
A manual for design students and professionals offering solutions to design problems.
"About this title" may belong to another edition of this title.
- PublisherPhaidon Press Ltd
- Publication date2012
- ISBN 10 0714864730
- ISBN 13 9780714864730
- BindingHardcover
- LanguageEnglish
- Edition number2
- Number of pages320
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ISBN 10: 0714864730
ISBN 13: 9780714864730
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Hardcover. Condition: new. Hardcover. A primer in design and communication that offers solutions to the recurring problems faced by by students and professionals. It explores the ways creatives interpret their clients' brief, propose new ideas and reinvent existing products and brands, referring to a huge cross-section of different projects by acclaimed designers and agencies, including Saatchi and Saatchi, Paul Rand, George Lois, Bob Gill and Pentagram. A manual for design students and professionals offering solutions to design problems. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Seller Inventory # 9780714864730
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