Synopsis
This book introduces learners to the fundamental concepts of strategic management of a small business, in the context of increasing globalisation. The text is designed to provide learners with the tools to analyse, formulate and implement strategies that will enhance the performance of any small business.
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About the Author
Professor Cecile Nieuwenhuizen is the Head of Department: Business Management in the Faculty of Management at the University of Johannesburg. She is well known in the Entrepreneurship environment and is the series editor of the Entrepreneurship Series and other Entrepreneurship books. She has also published in the areas of Business Management and Marketing.
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Strategy: Sustaining Competitive Advantage In A Globalised Context
Seller: Chapter 1, Johannesburg, GAU, South Africa
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Softcover. Condition: Good. Reprint. 180 Pages. The wraps are a little shelf rubbed and edge worn. They are in a good condition. Internally, High-lighting and pencil annotation. There is a previous owners inscription on the front end page. Clean and complete. Tightly bound. [Ak]. Our orders are shipped using tracked courier delivery services. Seller Inventory # 84zy
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Strategy: Sustaining Competitive Advantage in a Globalised Context
Published by
Juta Legal And Academic Publishers, 1991
ISBN 10: 0702171956
ISBN 13: 9780702171956
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Taschenbuch
Seller: CSG Onlinebuch GMBH, Darmstadt, Germany
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Taschenbuch. Condition: Gut. Gebraucht - Gut. Seller Inventory # 36083