Introduction to Radio: Production and Programming - Hardcover

Adams, M.H.; Massey, K.K.

Hardcover

ISBN 10: 0697153541 ISBN 13: 9780697153548

Publisher: Brown (William C.) Co ,U.S., 1994

Synopsis

This text leads students through radio production and programming, providing them with a "feel" for working in a radio station. After introducing students to the basic terminology and equipment, the text takes students, step-by-step, through production techniques and programming applications. Current information on digital computer technology for radio production and programming is integrated within numerous topics throughout the text. A chapter on formats shows how music, voice, word choices and special effects work together to produce the final product. Illustrations and photographs include digital equipment, consoles and a step-by-step editing demonstration. The text provides a realistic picture of the post-deregulation 90s radio station and radio broadcasting careers. Contents include the excitement of radio, the technology and tools of production, the techniques of production, and turning radio programming into production.

About this title

From the Publisher

Information on digital computer technology, what it is and how to use it on the radio today and in the future.
Demonstrate how music, voice, word choices, and special effects work together to produce the final product with our chapter on Formats.
Current photos and illustrations of equipment prepare readers for the real thing.
The authors have approached radio from a "how-to" perspective to ensure their explanations are easily understood and absorbed. By the end of the book, students will have a realistic picture of radio broadcasting in the post deregulation '90s.

Edition details

• Publisher: Brown (William C.) Co ,U.S.
• Publication date: 1994
• Language: English
• ISBN 10: 0697153541
• ISBN 13: 9780697153548
• Binding: Hardcover
• Number of pages: 278