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Synopsis
Featuring interviews with CEO's of leading companies, such as Kodak and American Express, this book outlines a series of skills and techniques that show professional advisors how to build up a trusting relationship with their clients.
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About the Author
Jagdish Sheth, Ph.D., is the Charles H. Kellstadt Professor of Marketing at Emory University's Goizueta Business School, where he founded the Center for Relationship Marketing. A renowned educator, senior management adviser, and speaker, Dr. Sheth is the author of twelve books and over two hundred articles that have appeared in The Wall Street Journal and other major publications. His clients include many leading corporations such as BellSouth, Ford, Motorola, and Whirlpool.
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- PublisherSimon & Schuster Ltd
- Publication date2001
- ISBN 10 0684870290
- ISBN 13 9780684870298
- BindingHardcover
- LanguageEnglish
- Edition number1
- Number of pages270
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Clients for Life : How Great Professionals Develop Breakthrough Relationships
Published by
Simon & Schuster, 2000
ISBN 10: 0684870290
ISBN 13: 9780684870298
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