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21st Century Jet: The Making and Marketing of the Boeing 777 - Hardcover

 
9780684807218: 21st Century Jet: The Making and Marketing of the Boeing 777

Synopsis

Documents the production of the passenger aircraft, examining Boeing's team management strategy, the design creation done exclusively on computer, and the unique financing plan

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  • PublisherPrentice Hall & IBD
  • Publication date1996
  • ISBN 10 0684807211
  • ISBN 13 9780684807218
  • BindingHardcover
  • LanguageEnglish
  • Number of pages366

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