The author suggests that successful corporate strategies depend upon the marshalling of a firm's "invisible assets" - resources such as technical know-how, the visibility of a brand name, or knowledge of a customer base - as well as its tangible assets, such as people, goods and money. He emphasizes the ways strategy must fit the firm's external environment and also stresses the importance of internal fit within the organization.
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Seller: Hawking Books, Edgewood, TX, U.S.A.
Condition: Acceptable. Has writing/highlighting. Missing dust jacket; otherwise in good condition. Acceptable Condition. Five star seller - Buy with confidence! Seller Inventory # X0674577701X4
Seller: Kloof Booksellers & Scientia Verlag, Amsterdam, Netherlands
Condition: as new. Cambridge, MA. : Harvard University Press, 1987. Hardcover. Dustjacket. 200 pp. Condition : as new copy. ISBN 9780674577701. Keywords : ECONOMICS, Seller Inventory # 280971
Quantity: 1 available
Seller: -OnTimeBooks-, Phoenix, AZ, U.S.A.
Condition: good. A copy that has been read, remains in good condition. All pages are intact, and the cover is intact. The spine and cover show signs of wear. Pages can include notes and highlighting and show signs of wear, and the copy can include "From the library of" labels or previous owner inscriptions. 100% GUARANTEE! Shipped with delivery confirmation, if you're not satisfied with purchase please return item! Ships via media mail. Seller Inventory # OTV.0674577701.G