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THE MAGIC AND CRAFT OF MEDIA WRITING 1E PB - Softcover

 
9780658008740: THE MAGIC AND CRAFT OF MEDIA WRITING 1E PB

Synopsis

Learn how to write for the mass media, both print and on-line, by blending the magic of artistry and creativity with the craft of attention to detail and technique. Specific examples help professional and aspiring writers, businesspeople, and media professionals to conceive, organize, and write compelling and informative material.

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Synopsis

The author provides an inspiring and integrated approach to writing for the media, combining discipline and hard work with imagination and intuition. 25 trade secrets are included to enable more dramatic and clearer writing.

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  • PublisherMcGraw-Hill Education
  • Publication date2000
  • ISBN 10 0658008749
  • ISBN 13 9780658008740
  • BindingPaperback
  • Number of pages320

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Stepp, Carl Sessions
Published by McGraw-Hill Trade, 2003
ISBN 10: 0658008749 ISBN 13: 9780658008740
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