The Purpose Project: A handbook for bringing meaning to life at work - Softcover

Tate, Carolyn G

Softcover

ISBN 10: 064697100X ISBN 13: 9780646971001

Publisher: Carolyn Tate & Co., 2017

Synopsis

Bring your why to work. Start where you are.

A higher purpose than profit is now an imperative for a thriving workplace. Purpose answers the fundamental questions of…Why are we here? What is most meaningful to us? How is the world better because we exist? What is the legacy we’re leaving?

The Purpose Project is a practical handbook filled with models, real-life stories and practices for business leaders, employees, entrepreneurs and students who are committed to bringing meaning to life at work. The book shows you how to integrate your personal work purpose with the higher purpose of your organisation starting right where you are, right now.

Personal Work Purpose: Work with the Ikigai purpose model and 50 self-reflection questions to find your why and then bring it to work (BYO Purpose).

Organisational Purpose: Learn how to become a Purpose Activist to co-create and co-activate your company purpose so that everyone takes responsibility for it.

The 12 Practices of Purpose: Discover how to become a Practitioner of Purpose through 12 essential practices such as finding courage, curiosity, creativity and re-learning.

The Purpose Project: Commit to your own personal and organisational purpose project/s to experiment with your why and step boldly onto the path to purpose.

About this title

About the Author

In 2010, after a 20-year career in marketing in the corporate world and in her own marketing consultancy, Carolyn left her home in Sydney, Australia to take a career circuit-breaker in the south of France with her son, Billy. In 2011 she returned to live in Melbourne and went to work at a women's not-for-profit before founding Carolyn Tate & Co., an education and publishing company dedicated to unearthing a higher purpose in people and organisations. Carolyn is a keynote speaker and the founder of The Purpose Project and Talk on Purpose learning programs and The Slow School of Business (Slow School). She's a founding member of Conscious Capitalism Australia (a movement that exists to inspire businesses to a purpose beyond profit) and her company is also a Certified B Corporation (this is like the Fairtrade Coffee certification but for business). She has been immersing herself in the concepts around higher purpose and the principles of consciousness in business for the past six years and has been actively working with the contents of this book in her own personal and professional life and with clients. Carolyn is also the author of Small Business Big Brand (2007), Marketing your Small Business for Dummies (2010), Unstuck in Provence (2014) and Conscious Marketing (2015). She's been a professional speaker for many years and has been featured in the AFR, BRW, Herald-Sun, The Age, Peppermint Magazine and Slow Living.

Edition details

• Publisher: Carolyn Tate & Co.
• Publication date: 2017
• Language: English
• ISBN 10: 064697100X
• ISBN 13: 9780646971001
• Binding: Paperback
• Number of pages: 240