This volume builds from a technical introduction of web and internet concepts and then moves into basic HTML, relational database, SQL, Dreamweaver MX application development features and models and electronic commerce capabilities. It focuses on the "mental model" emphasis, an "interface" emphasis and a case study emphasis. The mental model emphasis refers to the appropriate use of analogies and examples to clearly conceptualize topics. The interface emphasis refers to a focus on developing web page designs that conform to research-supported and highly validated methods for maximum presentation effect. The La Bonne Cuisine case study, expanded from "Dreamweaver MX," by Guthrie and Soe, is developed throughout the text.
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