Explains how to anticipate future competitive threats in order to make prudent business decisions, with helpful advice on how to extract key bits of information from the Internet and other sources, how to verify the accuracy of data, and how to transform raw data into effective, market-based decisions. 30,000 first printing.
"synopsis" may belong to another edition of this title.
Leonard M. Fuld, the founder and president of Fuld & Company and cofounder of the Fuld Gilad Herring Academy of Competitive Intelligence, was called “the undisputed dean of competitive intelligence” by Fast Company. His articles have been published in leading publications, including the Wall Street Journal, Harvard Business Review, and Journal of Business Strategy. Mr. Fuld and his firm have also been profiled in the New York Times, The Economist, Fast Company, Newsweek, and Investors Business Daily, and he has appeared on the Today show and Marketplace.
Leonard M. Fuld is founder and president of Fuld & Company and cofounder of the Fuld Gilad Herring Academy of Competitive Intelligence.
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