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Synopsis
Did people really have sex in the office? Did they actually drink martinis at 11am? And what was it really like for women working on Madison Avenue in the 1960s? Jane Maas, a successful copywriter for a New York ad agency in the 60s and 70s, answers all these questions and more in this tell-all account of life with the real Mad Men. Based on her own experiences, she tells of the junior account man whose wife nearly left him when she found the copy of "Screw" magazine he'd used to find 'entertainment' for a client. Then there is the Ogilvy and Mather agency's legendary annual sex-and-booze filled Boat Ride, from which it was said no virgin ever returned intact. And the advertising agency that banned doors on offices - all because of what went on behind them. Wickedly funny and full of fascinating inside information, "Mad Women" also deals with the tougher issues of the era, such as equal pay, jaw-dropping sexism, and the difficult choices women had to make between motherhood and a career. This immensely entertaining memoir is a must-read for fans of the show, and for anyone who enjoys a scintillating tale.
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About the Author
JANE MAAS began her career at Ogilvy & Mather as a copywriter in 1964 and rose to become a creative director and agency officer. Ultimately, she became president of a New York agency. A Matrix Award winner and an Advertising Woman of the Year, she is best known for her direction of the "I Love New York" campaign. She is the author of Adventures of an Advertising Woman and co-author of the classic How to Advertise, which has been translated into seventeen languages.
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Mad Women
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Mad Women
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Mad Women
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Paperback. Condition: Good. Did people really have sex in the office? Did they actually drink martinis at 11am? And what was it really like for women working on Madison Avenue in the 1960s? This title provides answers to all these questions. It deals with the tougher issues of the era, such as equal pay, jaw-dropping sexism, and more. Seller Inventory # 00110726115
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Mad Women : The Other Side of Life on Madison Avenue in the '60s and Beyond
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Paperback. Condition: Good. Did people really have sex in the office? Did they actually drink martinis at 11am? And what was it really like for women working on Madison Avenue in the 1960s? This title provides answers to all these questions. It deals with the tougher issues of the era, such as equal pay, jaw-dropping sexism, and more. Seller Inventory # CIN0593069994G
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Mad Women : The Other Side of Life on Madison Avenue in the '60s and Beyond
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ISBN 13: 9780593069998
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