As the launcher of the whole science of "semiotics" - the study of the meanings latent in the signs and objects we come across daily in the modern media-saturated world - this book attempts to demystify the roles and values inherent in such diverse commonplace items as wrestling, Citroen DS, steak and chips, Greta Garbo's face and household detergents via a series of essays. The essays themselves became cultural icons, and the book became a cult object. It is now studied on many courses in higher education as an emblematic text of post-war French culture, and as the precursor of the late-20th-century preoccupation with the language of signs and gestures in mass culture.
"synopsis" may belong to another edition of this title.
"Barthes is an intellectual star, one of the very small group of maîtres à penser, such as Sartre, Levi-Strauss and Foucault... I readily proclaim that Mythologies is a kind of masterpiece, a fascinating book, the meaning of which sticks in the mind and can lend itself to all sorts of applications" (Observer)
"Essays on the codings that command our daily life (from hair-styles in the film of Julius Caesar through glossy photos of gourmet cooking, to the cult of foam in detergents)...Mythologies has penetrating gusto" (Christopher Ricks Sunday Times)
"Semiology is the study of the signs and signals, the symbols, gestures and messages through which western society sustains, sells, identifies and yet obscures itself by painting or powdering over its raddled, whore-like visage... Barthes' purpose is to tear away masks and demystify the signs, signals and symbols of the language of mass culture" (Dennis Potter The Times)
"All about the most ordinary things. He knew how to connect Racine and beach holidays, Freud and the anticipation of a lover's phone call. Like so many modern artists, he saw the deeper themes running through supposedly banal things." (Alain de Botton Daily Express)
Beautiful reissue of this unique classic collection, featuring a newly translated essay not included in previous collections
"About this title" may belong to another edition of this title.
Seller: Greenworld Books, Arlington, TX, U.S.A.
Condition: good. Fast Free Shipping â" Good condition. It may show normal signs of use, such as light writing, highlighting, or library markings, but all pages are intact and the book is fully readable. A solid, complete copy that's ready to enjoy. Seller Inventory # GWV.058608164X.G
Seller: Roundabout Books, Greenfield, MA, U.S.A.
paperback. Condition: Very Good. Condition Notes: Clean, unmarked copy with some edge wear. Good binding. Dust jacket included if issued with one. We ship in recyclable American-made mailers. 100% money-back guarantee on all orders. Seller Inventory # 1747816
Seller: WeBuyBooks, Rossendale, LANCS, United Kingdom
Condition: Good. Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Seller Inventory # rev9530937561
Quantity: 2 available
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Paperback. Condition: Fair. A readable copy of the book which may include some defects such as highlighting and notes. Cover and pages may be creased and show discolouration. Seller Inventory # GOR002130515
Quantity: 1 available
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Paperback. Condition: Very Good. As the launcher of the whole science of semiotics - the study of the meanings latent in the signs and objects we come across daily in the modern media-saturated world - this book attempts to demystify the roles and values inherent in such diverse commonplace items as wrestling, Citroen DS, steak and chips, Greta Garbo's face and household detergents via a series of essays. The essays themselves became cultural icons, and the book became a cult object. It is now studied on many courses in higher education as an emblematic text of post-war French culture, and as the precursor of the late-20th-century preoccupation with the language of signs and gestures in mass culture. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR001400177
Quantity: 1 available
Seller: medimops, Berlin, Germany
Condition: good. Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present. Seller Inventory # M0058608164X-G
Seller: medimops, Berlin, Germany
Condition: acceptable. Ausreichend/Acceptable: Exemplar mit vollständigem Text und sämtlichen Abbildungen oder Karten. Schmutztitel oder Vorsatz können fehlen. Einband bzw. Schutzumschlag weisen unter Umständen starke Gebrauchsspuren auf. / Describes a book or dust jacket that has the complete text pages (including those with maps or plates) but may lack endpapers, half-title, etc. (which must be noted). Binding, dust jacket (if any), etc may also be worn. Seller Inventory # M0058608164X-B
Seller: Anybook.com, Lincoln, United Kingdom
Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book contains pen & pencil markings. In poor condition, suitable as a reading copy. Re-bound by library. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,200grams, ISBN:058608164X. Seller Inventory # 4846175
Quantity: 1 available
Seller: Anybook.com, Lincoln, United Kingdom
Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,200grams, ISBN:058608164X. Seller Inventory # 9960301
Quantity: 1 available
Seller: Plurabelle Books Ltd, Cambridge, United Kingdom
Paperback. Condition: Very Good. Series: Paladin. 158p paperback with Phillip Castle cover design, binding tight, spine not creased, no names or stamps, in excellent condition, a beautiful book, 1982 reprint Language: English. Seller Inventory # 232376