The Media: An Introduction - Softcover

Albertazzi, Dr Daniele; Cobley, Dr Paul

Softcover

ISBN 10: 0582277981 ISBN 13: 9780582277984

Publisher: Longman, 1997

Synopsis

Unique in approach and coverage, this major new text provides a detailed overview of the modern media, bringing together an impressive list of leading scholars who examine recent developments and trends in a fresh and innovative way. Current media texts have ignored the fact that the subject has a broad cross-disciplinary appeal and have tended to concentrate on a theory or issue, or adopt a purely descriptive approach. Briggs and Cobley is an exciting new reader that presents the whole spectrum of Media Studies in one volume and is unique is combining contributions from academics, policy-makers and practitioners.

About this title

From the Back Cover

As we move towards the new millenium the media are increasingly part of our lives, our cultures and global economies, yet do we really know what constitutes the media and the way in which it impacts upon us? This exciting volume of new, original and unique articles provides a comprehensive introduction to all the important recent developments in the media, from institutions to policy and practice. It is divided into three sections, each of which, in different ways, are concerned with the European media- What are the media? describes the diversity of the media, as a series of separate and distinct industries and practices rather than as a monolithic entity; 'Outside' the media, explores the issues which directly impinge (from without) on the different media; audience feedback, beliefs about ‘effects’, broadcast policy and differing traditions of organising, studying and funding media; 'In' the Media examines the representations that actually appear (and do not appear) in the media and how the media presents different facets of the real world.
Key features-

specially commissioned contributions from leading scholars
provides a uniquely comprehensive theoretical and practical overview of the modern media
outlines the routine practices of the media and the funding of media insitutions
examines the external factors such as policy and economics which influence the media
adopts a European, global and forward-looking perspective
discusses news production; news photography; pornography and censorship; and representations of sexuality, gender, 'race' and ethnicity, youth, disability, nationality, sport and parliamentary politics
This collection of original pieces from leading experts in the field will be an invaluable resource for students taking courses in media, communications, sociology and cultural studies as well as the general reader with an interest in the contemporary mass media.
Adam Briggs and Paul Cobley are both Senior Lecturers in Communications at London Guildhall University. They have published on subjects as diverse as HIV awareness, semiotics, fashion, communication theory, advertising, and psychoanalysis.
Contributors- Patrick Barwise, Neil Blain, Oliver Boyd-Barrett, Raymond Boyle, Brian Braithwaite, Sean Brierley, John Corner, Andrew Crisell, Guy Cumberbatch, James Curran, Jessica Evans, Ivor Gaber, Nicholas Garnham, David Gordon, Andrew Higson, Patricia Holland, Anne Jackel, Sarita Malik, Brian McNair, Andy Medhurst, Irene Costera Meijer, David Miller, Ralph Negrine, Bill Osgerby, Jerry Palmer, Richard Paterson, Terhi Rantanen, Roger Sabin, David Saunders, Roy Shuker, Sue Stoessl, Linda Ruth Williams, Liesbet van Zoonen.

Edition details

• Publisher: Longman
• Publication date: 1997
• Language: English
• ISBN 10: 0582277981
• ISBN 13: 9780582277984
• Binding: Paperback
• Edition number: 1
• Number of pages: 464