Created through a "student-tested, faculty-approved" review process with nearly 100 students and faculty, BSTAT is an engaging and accessible solution to accommodate the diverse lifestyles of today's learners. Written by leading statistics expert and best-selling statistics author Gerald Keller, BSTAT emphasizes applications rather than calculations while vividly demonstrating the vital role of statistics for today's business managers. Readers learn the author's hallmark, three-step approach to using statistical tools to solve actual business problems as they learn to identify the correct technique, compute the statistics, and interpret the results within the correct context.
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Gerald Keller is Emeritus Professor of Business at Wilfrid Laurier University, where he taught statistics, management science and operations management from 1974 to 2011.
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