Synopsis
The main aim of this book is to provide the reader with the competitive orientation and understanding of the concepts and strategy necessary to plan programmes that gain strategic advantage over rivals in the contest to create value for customers.
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Competitive Marketing Strategy (Prentice-Hall Series in Marketing)
Published by
Pearson Custom Publishing, 1818
ISBN 10: 0536588295
ISBN 13: 9780536588296
Used
Softcover
Seller: Phatpocket Limited, Waltham Abbey, HERTS, United Kingdom
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Condition: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-W-009-01837
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Competitive Marketing Strategy (Prentice-Hall Series in Marketing)
Published by
Pearson Custom Publishing, 1818
ISBN 10: 0536588295
ISBN 13: 9780536588296
Used
Softcover
Seller: Bay State Book Company, North Smithfield, RI, U.S.A.
Seller rating 5 out of 5 stars
Condition: good. The book is in good condition with all pages and cover intact, including the dust jacket if originally issued. The spine may show light wear. Pages may contain some notes or highlighting, and there might be a "From the library of" label. Boxed set packaging, shrink wrap, or included media like CDs may be missing. Seller Inventory # BSM.16PHQ
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Competitive Marketing Strategy
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0536588295I3N00
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Competitive Marketing Strategy
Published by
Pearson Custom Publishing, 1992
ISBN 10: 0536588295
ISBN 13: 9780536588296
Used
Softcover
Seller: Ammareal, Morangis, France
Seller rating 5 out of 5 stars
Softcover. Condition: Bon. Edition 1992. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Edition 1992. Ammareal gives back up to 15% of this item's net price to charity organizations. Seller Inventory # F-259-537
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Competitive Marketing Strategy (Prentice-Hall Series in Marketing)
Published by
Pearson Custom Publishing, 1818
ISBN 10: 0536588295
ISBN 13: 9780536588296
Used
Softcover
Seller: Solr Books, Lincolnwood, IL, U.S.A.
Seller rating 5 out of 5 stars
Condition: acceptable. This book is in Acceptable condition. All pages are intact, but may have lots of notes, water damage or other issues and be ex library. Seller Inventory # BCV.0536588295.A