Written by one of the leaders in the writing coach movement, this text introduces the basics of news writing and reporting, emphasizing the importance of writer/reporter as well as the grammar and style of the copy. The text focuses on the verbal and visual style of the modern newspaper, showcasing a greater use of graphics and photos and of alternative, narrative story styles. Exercises are presented throughout the text.
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"The book is well written with an obvious enthusiasm for journalism. Rich's style is fluid and easy to read ... The multicultural chapter is especially well done."
An introduction for undergraduates, focusing on the latest methods for attracting readers, including the use of the Internet, graphics, basic news, and storytelling styles. Contains sections on understanding news, collecting information, constructing stories, media issues, and applying the techniques for various types of stories. This second editio
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