The creator of the marginalrevolution.com economics blog demonstrates how to use hidden economic principles behind everyday situations to reach one's personal goals, from reading a classic novel to finding a dentist, in a guide that demonstrates how to make the most of non-monetary incentives.
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Tyler Cowen is Professor of Economics at George Mason University. He blogs at www.marginalrevolution.com, the worldÂ’s leading economics blog. He also writes regularly for The New York Times, and he has written for Forbes, The Wall Street Journal, Newsweek, The Washington Post, The Los Angeles Times, and The Wilson Quarterly.
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