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Synopsis
This indispensable sourcebook covers conceptual and practical issues in research design, methods of research, and statistical approaches in social and personality psychology. The chapters provide treatment of various methods, written by key experts in the field. The primary purpose of the Handbook is to provide readable yet comprehensive chapters on the full range of methods and tools used by researchers in social and personality psychology. In addition, it will alert researchers to methodological possibilities they may not have thought of. Innovative research methods work best when they allow researchers to ask theoretically driven questions that could not have been asked previously, thereby enhancing the quality and depth of their empirical knowledge base. With the help of this text, both new and established social psychologists will learn about appropriate uses of each method and the opportunities they provide for expanding knowledge. The Handbook of Research Methods in Social and Personality Psychology will be invaluable to graduate students and established researchers alike.
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"...this is an excellent book that deserves a place on the reference shelf of every sexuality researcher." Journal of Sex Research
Book Description
This volume, first published in 2000, provides an overview of research methods in contemporary social psychology. Coverage includes conceptual issues in research design, methods of research, and statistical approaches. Because the range of research methods available for social psychology has expanded extensively in the past decade, both traditional and innovative methods are presented.
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Handbook of Research Methods in Social and Personality Psychology
Published by
Cambridge University Press, New York, 2000
ISBN 10: 0521551285
ISBN 13: 9780521551281
Used
Hardcover
Seller: RatBooks, Houston, TX, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. Condition: As New. Book is in excellent condition. Binding tight. Pages clean and unmarked. Issued without dustjacket. This volume provides an overview of research methods in contemporary social psychology. Coverage includes conceptual issues in research design, methods of research, and statistical approaches. Because the range of research methods available for social psychology have expanded extensively in the past decade, both traditional and innovative methods are presented. The goal is to introduce new and established researchers alike to new methodological developments in the field. Seller Inventory # ABE-1759494889123