Items related to Write Like The Pros: Using The Secrets of Ad Writers...
Synopsis
This book shows how using the techniques of ad writers and journalists can dramatically improve the way people write letters, memos, reports, and direct-mail in business. It not only reveals many of the inside secrets and short-cuts professional writers use to make their job easier, but also explains ways to use language to create favorable impressions, improve credibility, and explain complex subjects in simple terms. Interesting and persuasive examples are presented, drawn from The New York Times, Associated Press, American Express, Business Week, The Wall Street Journal, Nike, and many other publications and advertisers. Each technique is explained in a simple, three-step process, followed by several examples taken directly from advertisements, news stories, or direct mail which demonstrate the method. Then ways to apply the technique in everyday business writing are described through clear instructions and suggested examples.
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Write Like The Pros: Using The Secrets of Ad Writers and Journalists in Business
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Seller rating 5 out of 5 stars
Condition: Acceptable. Item in acceptable condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00110314560
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Write Like the Pros : Using the Secrets of Ad Writers and Journalists in Business
Published by
Wiley & Sons, Incorporated, John, 1988
ISBN 10: 0471857211
ISBN 13: 9780471857211
Used
First Edition
Seller: Better World Books, Mishawaka, IN, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. 1st Edition. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 2353699-75
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Write Like The Pros: Using The Secrets of Ad Writers and Journalists in Business
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Seller rating 5 out of 5 stars
Unknown. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0471857211I3N00
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Write Like the Pros
Published by
John Wiley & Sons, New York, 1988
ISBN 10: 0471857211
ISBN 13: 9780471857211
Used
Soft Cover
Seller: Burm Booksellers, Beckley, WV, U.S.A.
Seller rating 5 out of 5 stars
Soft Cover. Condition: Very Good. No Jacket. Book condition is very good. Very minor shelfwear. Using the secrets of ad writers & journalists in business. Index. 316 pages. Seller Inventory # 005572
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Write Like The Pros: Using The Secrets of Ad Writers and Journalists in Business
Seller: SHIMEDIA, Brooklyn, NY, U.S.A.
Seller rating 4 out of 5 stars
Condition: New. Satisfaction Guaranteed or your money back. Seller Inventory # 0471857211