The Bar and Beverage Book: Basics of Profitable Management (Wiley Service Management Series) - Hardcover

Katsigris, Costas; Porter, Mary

 
9780471842941: The Bar and Beverage Book: Basics of Profitable Management (Wiley Service Management Series)

Synopsis

This is a revised edition of the "Bar and Beverage Book: Basics of Profitable Management", which reflects changes in the bar trade including customer attitudes and drinking habits, new trends in decor, glassware and equipment, metric sizes and new government regulations affect the drinking age and wages. A question and answer section is included in the book.

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Review

for any first–timer, it s pretty much a must an invaluable resource well worth the money if you re planning on opening your own place (Class, April 2003)

From Amazon.com: "This is by far the best book written for beverage management, bartending, and background information for bar operations. If you could only own one such book?.this is it."

From Instructor at Community College of Southern Nevada: "The text is very good as far as meeting the needs of the students in the course. The text flows very well and is easy for the students to follow."

for any first–timer, it s pretty much a must an invaluable resource well worth the money if you re planning on opening your own place (Class, April 2003)

From the Back Cover

The updated guide to five–star bar and beverage management

It takes more than top–shelf cocktails to produce a successful beverage operation. From a stand–alone business to the beverage department of a restaurant, hotel, or foodservice operation, today′s successful bar operations must be run by managers who have product and equipment knowledge, management savvy, marketing skills, insight into the latest trends, and, of course, a strong grasp of mixology all of which are detailed here in The Bar and Beverage Book. This revised Fourth Edition has the most up–to–date material on managing a beverage operation, bar equipment, sanitation and bar setup, inventory control, and the importance of planning for profit. This edition includes new material and expert advice on :

  • Responsible alcohol service learn crisis management, protection from third–party liability, and ways to ensure customers drink in moderation
  • Marketing investigate new service methods to attract a wider demographic
  • Staffing improve the recruitment, hiring, and training of employees
  • Spirits, wine, and beer acquire a greater knowledge of upscale products
  • Management practices learn methods for pricing individual drinks, tracking product, preventing loss, and calculating a bar′s break–even point for profitability
  • Regulations stay informed about the latest legal issues

The Bar and Beverage Book, Fourth Edition is an invaluable resource for students in the beverage management and hospitality fields, as well as professionals involved in beverage operations.

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