Holtz Consultant′s Gde To Proposal ∗writing∗ – How To Satisfy Your Clients & Double Your Inco - Hardcover
Synopsis
A how-to guide that focuses on marketing strategies and tactics, detailing usefulness of proposals in marketing of consulting skills. The book offers training in the art of writing effective proposals, outlining typical proposal-writing problems, anticipation of the client's needs, and research, along with the most effective ways to use proposals to achieve marketing goals, teaching the basics of effective writing in proposal preparation. Also included are 37 illustrations of principles.
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From the Back Cover
From Herman Holtz, America’s foremost expert on consulting, here’s a complete guide to marketing your consulting services The Consultant’s Guide to Proposal Writing Second Edition This updated edition has answers to all the questions that arise during the process of developing a proposal where to begin, how it should look, what to include, and what to leave out. It emphasizes practical, "how–to" advice on
- How to sell to the biggest customer of all, the government (see page 275)
- How to avoid some common errors in proposals (see page 22)
- Do you have to be the low bidder? (see page 131 for some surprising answers)
- How to safeguard your proposal against piracy (see page 113)
- Why clients want proposals, and what they look for in a proposal (see page 117)
- How to solve proposal production problems (see page 254)
- How other consultants devise winning strategies (see page 40)
- How to copyright your proposal instantly and at no cost (see page 113)
- How to develop cost strategies (see page 43), technical strategies (see page 118), presentation strategies (see page 186), and competitor strategies (see page 193)
- How to find the keys to creativity (see page 138)
- How to solve the problem of page–limited proposals (see page 257)
- How to produce graphics at virtually no cost (see page 211)
- How to make the bid/no–bid analysis and decision (see page 90)
About the Author
About the author HERMAN HOLTZ is one of America′s leading consulting authorities and the author of numerous bestselling books on consulting, sales, and marketing, including How to Succeed as an Independent Consultant, The Direct Marketer′s Workbook, and The Consultant′s Guide to Winning Clients.
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The Consultant's Guide to Proposal Writing: How to Satisfy Your Clients and Double Your Income
Published by
John Wiley & Sons, Incorporated, 1986
ISBN 10: 0471830445
ISBN 13: 9780471830443
Used
Hardcover
Seller: Wonder Book, Frederick, MD, U.S.A.
Seller rating 5 out of 5 stars
Condition: Very Good. Many Diagrams (illustrator). Very Good condition. Good dust jacket. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. Seller Inventory # B13B-02043
Stock Image
The Consultant's Guide to Proposal Writing: How to Satisfy Your Clients and Double Your Income
Published by
John Wiley & Sons, Incorporated, 1986
ISBN 10: 0471830445
ISBN 13: 9780471830443
Used
Hardcover
Seller: Wonder Book, Frederick, MD, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. Many Diagrams (illustrator). Good condition. Good dust jacket. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included. Seller Inventory # I12I-00653
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The Consultant's Guide to Proposal Writing: How to Satisfy Your Clients and Double Your Income
Published by
John Wiley & Sons, Incorporated, 1986
ISBN 10: 0471830445
ISBN 13: 9780471830443
New
Hardcover
Seller: JR Books, Grand Rapids, MI, U.S.A.
Seller rating 5 out of 5 stars
hardcover. Condition: New. Many Diagrams (illustrator). Wiley hardcover with great dustjacket. Seller Inventory # 53K000002DAF
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The Consultant's Guide to Proposal Writing: How to Satisfy Your Clients and Double Your Income
Seller: Visible Voice Books, Cleveland, OH, U.S.A.
Seller rating 5 out of 5 stars
hardcover. Condition: Good. Many Diagrams (illustrator). John Wiley & Sons January 1986 Good condition, small area of staining on top edge of pages. Seller Inventory # 143002
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The Consultant's Guide to Proposal Writing : How to Satisfy Your Clients and Double Your Income
Published by
Wiley & Sons, Incorporated, John, 1986
ISBN 10: 0471830445
ISBN 13: 9780471830443
Used
Hardcover
Seller: Better World Books, Mishawaka, IN, U.S.A.
Seller rating 5 out of 5 stars
Condition: Very Good. Many Diagrams (illustrator). Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 56618880-6
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The Consultant's Guide to Proposal Writing : How to Satisfy Your Clients and Double Your Income
Published by
Wiley & Sons, Incorporated, John, 1986
ISBN 10: 0471830445
ISBN 13: 9780471830443
Used
Hardcover
Seller: Better World Books: West, Reno, NV, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. Many Diagrams (illustrator). Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 45706463-75
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The Consultant's Guide to Proposal Writing: How to Satisfy Your Clients and Double Your Income
Seller: Mirror Image Book, Sacramento, CA, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. Condition: Very Fine. Dust Jacket Condition: Near Fine. Many Diagrams (illustrator). First Printing. Business genre hardback. 1st printing, Book condition is very fine, pages are tight and clean with no writing or stamps, dust jacket is near fine, has light edge wear, some tanning to whote on cover, no creases, very good looking book.*We have other titles in this genre in stock and give discounts in shipping on additional books sent in the same package, please contact us for more info.**.WRAPPED IN A PLASTIC BAG TO PROTECT CONDITION OF BOOK.Summary - .Your proposal makes a crucial first impression on a potential cloent. But a proposal is more than an image ad. It's a document that presents your ideas, thedepth of your knowledge and experience, and your creativity and professionalism. It's important that it tells your story as effectively and as completely as possible. Your livelihood depends on it! Seller Inventory # 110208006
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The Consultant's Guide to Proposal Writing: How to satisfy your clients and double your income
Seller: Between the Covers-Rare Books, Inc. ABAA, Gloucester City, NJ, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. Condition: Near Fine. Dust Jacket Condition: Near Fine. Later. Near fine in near fine dust jacket. Light shelf rubbing to dust jacket Edges of spine lightly rubbed. Nice red cover. Sticker on rear dust jacket. Otherwise nice condition. Seller Inventory # 225972
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THE CONSULTANT S GUIDE TO PROPOSAL WRITING
Seller: CENTRAL LIBRERA REAL FERROL, Ferrol. A Coruña, Spain
Seller rating 5 out of 5 stars
Cartoné. Condition: Nuevo. Dust Jacket Condition: Nuevo. Many Diagrams (illustrator). LIBRO. Seller Inventory # 271821