Synopsis
This book brings together sophisticated intelligence gathering techniques and sources for keeping informed on the marketing activities and products of business competition. Drawing on the author's years of research experience on assignment for top US corporations, the book reveals both traditional and creative methods for obtaining detailed insider information, such as marketing plans, plant capacity, distribution networks and more, in an honest, ethical way.
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Competitor Intelligence : How to Get It, How to Use It
Published by
Wiley & Sons, Incorporated, John, 1985
ISBN 10: 0471809675
ISBN 13: 9780471809678
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Competitor Intelligence: How to Get It; How to Use It
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Competitor Intelligence: How to Get It, How to Use It
Published by
John Wiley & Sons, New York, 1985
ISBN 10: 0471809675
ISBN 13: 9780471809678
Used
Hardcover
First Edition
Seller: Persephone's Books, Gastonia, NC, U.S.A.
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Hardcover. Condition: Fine. Dust Jacket Condition: Fine. First Edition. xiii, 479 pp. First printing. Seller Inventory # 013881
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Competitor Intelligence: How to Get it, How to Use it
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Hardcover. Condition: Very Good. Competitor Intelligence: How to Get it, How to Use it This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9780471809678
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Competitor Intelligence: How to Get it, How to Use it
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Hardcover. Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 6545-9780471809678
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COMPETITOR INTELLIGENCE How to Get It; How to Use It
Published by
Wiley, New York, 1985
ISBN 10: 0471809675
ISBN 13: 9780471809678
Used
Hardcover
First Edition
Seller: Rare Book Cellar, Pomona, NY, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. First Edition; Second Printing. Near Fine in a Near Fine dust jacket. ; 9.2 X 6.4 X 1.7 inches; 479 pages. Seller Inventory # 153508
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Competitor Intelligence: How to Get It; How to Use It
Seller: GoldBooks, Denver, CO, U.S.A.
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Competitor Intelligence: How to Get It; How to Use It
Seller: BennettBooksLtd, Los Angeles, CA, U.S.A.
Seller rating 5 out of 5 stars
hardcover. Condition: New. In shrink wrap. Looks like an interesting title! Seller Inventory # Q-0471809675