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Business World - Softcover

 
9780471805960: Business World

Synopsis

Revised and updated, this book is a thorough introduction to the basic business functions of management, marketing and finance, as well as related topics such as information management, the legal environment and international concerns. It provides a solid foundation for further study and includes practical career planning information, emphasizing small business. Seventeen supplements complement the text for effective use in the classroom, all are new to the second edition or have been throughly revised to meet the needs of lecturers.

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9780471081654: Business World

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ISBN 10:  0471081655 ISBN 13:  9780471081654
Publisher: John Wiley & Sons Inc, 1983
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Gitman, Lawrence J.
Published by John Wiley & Sons, 1987
ISBN 10: 0471805963 ISBN 13: 9780471805960
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