How to further your company's technology programme is the problem addressed in this book. The author provides sound advice on decision-making and policy-formulation to help your company bring the fruit of its research and development programs to production. Technology has traditionally advanced faster than our ability to manage it. This book, based on studies of over 200 decentralized firms over a period of 30 years, addresses crucial aspects of the R & D and innovation process, and suggests how to make them pay off. It includes a "watch list" for monitoring technology in the firm to see where problems are occurring and where improvements may be made.
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Al Rubenstein is president of IASTA and Professor Emeritus at Northwestern University, where he established the Program of Research on Management of R&D/Innovation. IASTA consults on management of technology for Fortune 100 companies and high tech start-ups. He has over 150 publications and two doctorates.
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