Provides basic information for business managers, engineers, and attorneys to help them understand and protect intellectual property. Explains what intellectual property is and how to recognize when it needs to be protected, or can be for financial benefit; criteria for selecting the most appropriate protection method; and overall management strategies. Annotation copyright Book News, Inc. Portland, Or.
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There are four distinct types of intellectual property: patents, copyrights, trademarks, and trade secrets. This practical, systematic book is designed to help company managers decide which, if any, form of intellectual property protection is most appropriate for their needs. It demonstrates a Protection Analysis Model (flow diagram) which provides a single, coherent decision-making tool which effectively analyzes all intellectual property situations. The model integrates trade secrets, patents (utility and design), copyrights and trademarks in an easy to understand methodology which ensures that a company's intellectual property opportunities are being maximized. The book continually summarizes key points in reference tables, and includes many real-life scenarios and footnotes to case authority to support or explain points. It will be supplemented annually
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