Sales Management: Concepts and Cases - Hardcover

Dalrymple, Douglas J.; Cron, William L.

 
9780471532491: Sales Management: Concepts and Cases

Synopsis

This textbook has been revised and updated to include new chapters on accountancy and territory management. It provides an overview of the selling process and describes how to recruit, train and motivate staff, how to plan and budget for promotions and how to forecast sales.

"synopsis" may belong to another edition of this title.

Synopsis

This textbook has been revised and updated to include new chapters on accountancy and territory management. It provides an overview of the selling process and describes how to recruit, train and motivate staff, how to plan and budget for promotions and how to forecast sales.

"About this title" may belong to another edition of this title.

Other Popular Editions of the Same Title

9780471572589: Sales Management: Concepts and Cases

Featured Edition

ISBN 10:  0471572586 ISBN 13:  9780471572589
Publisher: John Wiley & Sons, 1992
Softcover