Orchestrating Success: Improve Control of the Business with Sales & Operations Planning (Oliver Wight Library) - Hardcover

Ling, Richard C.; Goddard, Walter E.

 
9780471132271: Orchestrating Success: Improve Control of the Business with Sales & Operations Planning (Oliver Wight Library)

Synopsis

The authors present a dynamic approach to effectively link sales and marketing planning directly to the operations side of a business. Demonstrates how to create a connection between a company's business plan and each department's operations, accurately anticipate changes in customer's needs and significantly improve a firm's competitive position with an enhanced level of customer satisfaction.

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About the Author

Richard C. Ling and Walter E. Goddard are the authors of Orchestrating Success: Improve Control of the Business with Sales & Operations Planning, published by Wiley.

"About this title" may belong to another edition of this title.

Other Popular Editions of the Same Title

9780939246113: Orchestrating Success: Improve Control of the Business with Sales and Operations Planning

Featured Edition

ISBN 10:  0939246112 ISBN 13:  9780939246113
Publisher: Wight (Oliver) Publications Inc...., 1990
Hardcover