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Synopsis
This is the first book to cover catering for private parties and club functions, as well as marketing to and dealing with the club manager's special clientele of "members" rather than "customers".
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About the Author
JOE PERDUE is Vice President of Education for the Club Managers Association of America and a former professor of club management at Georgia State University. RHONDA J. MONTGOMERY is the assistant dean and professor of club management at the University of Nevada, Las Vegas. PATTI J. SHOCK is Department Chair of Tourism and Convention Administration at the University of Nevada, Las Vegas. JOHN M. STEFANELLI is a professor of food and beverage management at the University of Nevada, Las Vegas.
From the Back Cover
The complete guide to catering private parties and club functions
Running parties and other private functions is one of the biggest parts of every club manager's job. Yet, until now there have been no professional guides to on-premises catering geared to the needs of this large and clearly defined area of hospitality. Written by club management professionals, this guide "speaks the language" of club managers everywhere. Focusing exclusively on the practices, terminology, and business demands unique to club catering, it covers all crucial management aspects of private parties and other club functions. It provides clear, step-by-step guidelines, helpful hints, and rules of thumb on subjects ranging from room selection and setup, meals, and beverages to staffing, member relations, and financial reports everything the busy professional needs to keep things running smoothly.
An outstanding working resource for club managers who want to excel in every aspect of their job, A Club Manager's Guide to Private Parties and Club Functions:
- Is the first and only complete guide to catering private club functions
- Has been adopted as the official guide for the Club Managers Association of America certification program
- Covers all management aspects of catering club functions
- Includes valuable tips on marketing to and dealing with club clientele
"About this title" may belong to another edition of this title.
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A Club Manager's Guide to Private Parties and Club Functions
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A Club Manager's Guide to Private Parties and Club Functions
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