Uses primarily service examples instead of manufacturing.
∗ Contains realistic problems that real managers would encounter.
"synopsis" may belong to another edition of this title.
Take a strategic approach to OM!
Revised and updated, OPERATIONS MANAGEMENT FOR MBAs, 2/E guides you through all the basics of operations management from the balanced scorecard and cote competency, to mass customization, benchmarking, business process design, and neterprise resource planning (ERP).
Meredith and Shafer takes a strategic, conceptual view of OM, emphasizing the critical role OM plays in all career paths. The text′s clear and concise overview of key concepts makes it the perfect complement to cases and readings on OM.
Key features
"About this title" may belong to another edition of this title.
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