The Design of Everyday Things: Revised and Expanded Edition - Softcover

Norman, Don

Softcover

ISBN 10: 0465055710 ISBN 13: 9780465055715

Publisher: Basic Books, 2013

Synopsis

The Design of Everyday Things is one of the bestselling books available on Amazon written by Don Norman. The book aims to educate people more on the inborn qualities of user-friendly design and how the process of construction from scratch actually takes place. It is considered to be one of those books that influence world thinking patterns. The importance of the knowledge provided in this book varies with time as it contains concepts that have been used by mankind since ancient times .The book explains at length about disciplines including behavioral psychology, ergonomics and design practice. The book was published in 1988 with the title' The Psychology of Everyday Things' but the revised and expanded Edition, was published in 2013 under the name 'The Design of Everyday Things'.

Key features of the book

1. The book was originally published in 1988 using The Psychology Of Everyday Things as its title. 2. The author, through this book has popularized certain terms such as 'user-centered design' and 'affordance'. 3. Gives valuable insights into how small, unnoticed aspects of design can affect a large portion of everyday, practical life.

About the author

Don Norman is co-founder and principal of Nielsen Norman Group. Norman's formal education is in Electrical Engineering and Psychology. He has served as a faculty member at Harvard, University of California, San Diego, Northwestern and KAIST (South Korea). He has also worked in industry as a VP at Apple and an executive at HP and a startup. Today Norman's is helping technology companies structure their product lines and business.

About this title

About the Author

Don Norman is co-founder and principal of the Nielsen Norman Group, an executive consulting firm that helps companies produce human-centered products and services, and whose clients include companies from AT&T and Pfizer to the Ford Motor Company and Google. He is Breed Professor of Design Emeritus at Northwestern University and Professor Emeritus at the University of California, San Diego, where he was founding chair of the Department of Cognitive Science and chair of the Department of Psychology. He has served as Vice President of Apple Computer&;s Advanced Technology Group, as well as an executive at Hewlett Packard, and his many books include Emotional Design, The Design of Future Things, and most recently, Living with Complexity.

Edition details

• Publisher: Basic Books
• Publication date: 2013
• Language: English
• ISBN 10: 0465055710
• ISBN 13: 9780465055715
• Binding: Paperback
• Number of pages: 368