Synopsis
Offers revised thinking on management practice, emphasizing tactics, rather than arbitrary decision making, to guide strategy, and contains step-by-step procedures for a marketing campaign
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Bottom-Up Marketing
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00093542490
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Bottom-Up Marketing
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Seller rating 5 out of 5 stars
Condition: Acceptable. Item in acceptable condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00095451291
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Bottom-Up Marketing
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Seller rating 5 out of 5 stars
Condition: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00095131700
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Bottom-Up Marketing
Seller: Orion Tech, Kingwood, TX, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Good. Seller Inventory # 0452264189-3-24566755
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Bottom-Up Marketing
Published by
Plume (edition Reprint), 1990
ISBN 10: 0452264189
ISBN 13: 9780452264182
Used
Paperback
Seller: BooksRun, Philadelphia, PA, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Fair. Reprint. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way. Seller Inventory # 0452264189-7-1
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Bottom-Up Marketing
Seller: Off The Shelf, Antonia, MO, U.S.A.
Seller rating 4 out of 5 stars
Condition: good. The item shows wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact including the dust cover, if applicable . Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs, access code or other supplemental materials. Seller Inventory # 4WILKM00P52R
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Bottom-up Marketing
Seller: Wonder Book, Frederick, MD, U.S.A.
Seller rating 5 out of 5 stars
Condition: Very Good. Very Good condition. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included. Seller Inventory # E18I-00529
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Bottom-up Marketing
Seller: More Than Words, Waltham, MA, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. A sound copy with only light wear. Overall a solid copy at a great price! Seller Inventory # BOS-L-07f-01733
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Bottom-Up Marketing
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0452264189I2N00
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Bottom-up Marketing (Plume)
Seller: The Book Cellar, LLC, Nashua, NH, U.S.A.
Seller rating 4 out of 5 stars
paperback. Condition: Very Good. May have highlighting or writing and wear to cover. May not include supplemental items like CDs or access codes.Over 1,000,000 satisfied customers since 1997! Choose expedited shipping (if available) for much faster delivery. Delivery confirmation on all US orders. Seller Inventory # 1375417