The founder of one of America's most influential political blogs gives voice to the new world of digital activism, sharing helpful guidelines on how a grassroots movement can grow and thrive in the age of global information and how to transform the world with political, cultural, social, and environmental change.
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old rules, in with the new. Founder of one of the --world's most influential political blogs, Zuniga
has drawn up his revolutionary strategies such as --reinventing the street protest, feeding the
backlash, demolishing opponents with ridicule and --identifying heroes and villains. Written for both
to do so in an ever-evolving digital culture.
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