Delivering Happiness: A Path to Profits, Passion and Purpose - Softcover

Hsieh, Tony

Softcover

ISBN 10: 0446585327 ISBN 13: 9780446585323

Publisher: Business Plus, 2010

Synopsis

In his first book, Tony Hsieh - the widely-admired CEO of on-line shoe retailer, Zappos, explains how he created a unique culture and commitment to service that aims to improve the lives of its employees, customers, vendors and backers. Using anecdotes and stories from his own experiences and from other companies, Hsieh provides concrete ways that companies can achieve unprecedented success. Even better, he shows how creating happiness and record results go hand-in-hand. He starts with the 'Why' in a section where he narrates his quest to understand the science of happiness. Then he runs through the ten Zappos 'Core Values' such as 'Deliver WOW through Service,' 'Create Fun and A Little Weirdness' and 'Build a Positive Team and Family Spirit' and explains how you and your colleagues should come up with your own. Hsieh then details many of the unique practices at Zappos that have made it the success it is today, such as the philosphy of allocating marketing money into the customer experience, thereby allowing repeat customers and word-of-mouth be their true form of marketing. He also explains why Zappos's main priority is company culture and his belief that once you get the culture right, everything else - great customer service, long-term branding - will happen on its own.

Finally, Hsieh explains how Zappos employees actually apply the Core Values to improving their lives outside of work - and to making a difference in their communities and the world

About this title

Review

This book is awesome. How Tony and Zappos grew to $1 billion in gross revenue in 10 years is just the beginning. From fundraising to finding happiness, from actual e-mails to checklists, it covers it all. Intensely personal and intensely practical. -- Tim Ferriss, #1 New York Times Bestselling Author Of The 4-Hour Workweek In this fascinating (and often hilarious) account, Tony explains how he turns his beliefs into actions that really do deliver happiness. -- Gretchen Rubin, Author Of The Happiness Project

Book Description

The hip, iconoclastic CEO of Zappos shows how a different kind of corporate culture can make a huge difference in achieving remarkable results - by actually creating a company culture that values happiness - and then delivers on it.

Edition details

• Publisher: Business Plus
• Publication date: 2010
• ISBN 10: 0446585327
• ISBN 13: 9780446585323
• Binding: Paperback
• Language: English
• Number of pages: 272