Items related to Successful Large Account Management: How to Hold on...

Successful Large Account Management: How to Hold on to Your Most Important Customers - And Keep Them Going Strong - In Today's Marketplace - Softcover

Miller, Robert B.; Heiman, Stephen E.; Tuleja, Tad

 
9780446393560: Successful Large Account Management: How to Hold on to Your Most Important Customers - And Keep Them Going Strong - In Today's Marketplace

Synopsis

Most companies depend on a handful of crucial clients for at least half of their revenues. To improve these critical business relationships, this dynamic book explains Large Account Management Process (LAMP) techniques that will make sure readers keep their most important accounts.

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Review

“The quickest way to unravel the mysteries of successful large account management” -- Patrick Thomas, Development Director for Global & Strategic Accounts, Aon Risk Services International

Book Description

The Miller Heiman Large Account Management Programme is used successfully by some of the worlds largest companies

Now updated with recent examples of actual success stories and proven strategies to keep customers coming back

A no-nonsense, hard-hitting style that gets straight to the point

For companies with sales that come from accounts worth 50,000 to 5 million

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