In The Professional Practice of Landscape Architecture, Walter Rogers offers informed advice on the practice of landscape architecture and everything you need to know about managing a firm in this rewarding field. Written in an easy–to–read style. the book is packed with practical how–to information, including:
∗ A history of the profession, as well as information on professional societies and ethics:
∗ Private and public clients and projects:
∗ Case studies of large, small, corporate, and multi–disciplinary firms:
∗ Professional–practice relationships with owners, allied professionals, contractors, and the public:
∗ Fund–raising and financing a firm:
∗ Financial accounting and software:
∗ Business administration and record keeping, including insurance, payroll administration, and employer′s tax administration:
∗ Marketing and promotion:
∗ Contracts with clients, allied professionals, and employees:
∗ Project management;
∗ Business and personal law, including government regulatory laws and agencies; and
∗ A sample construction services manual.
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About the Author Walter Rogers has over 25 years experience as a professional landscape architect and is currently President and CFO of The Acacia Group, a landscape firm in Tucson, Arizona. His credentials include teaching positions at the State University of New York at Syracuse and the University of Arizona, where he taught design, history, and theory of landscape architecture. Mr. Rogers was a member of the National Landscape Architecture Exam Committee between 1984 and 1990, where he helped author the national registration exam. Mr. Rogers has earned a Masters in Landscape Architecture from the University of Massachusetts and a Masters in Business Administration from the University of Phoenix.
This handbook explains how to operate a landscape architecture practice. Coverage includes financing and accounting, business administration, insurance, marketing, legal issues and project management. The book features photographs and tables to help illustrate the business functions of landscape architecture. It should be of interest to professional landscape architects, students entering the field, and for those preparing to take the Landscape Architecture Registration Exam (LARE).
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