Architectural Rendering in Tempera - Hardcover

Baehr, Richard C.

 
9780442012618: Architectural Rendering in Tempera

Synopsis

Tempera offers a number of advantages over other media used to render architectural designs. It enables renderers to create illustrations of photo-realist quality that also reproduce well in black-and-white. Tempera is quick to execute and also allows the renderer to repaint corrections or major revisions right on the same board without having to create an entirely new rendering. Here is the first complete guide on rendering in tempera for architects. Architectural Rendering in Tempera demonstrates why tempera is the best medium for the literal, dramatic representation of architecture. It explains how to master this medium, as well as providing numerous examples of high-quality renderings from noted practitioners of the craft. Both beginners and working professionals will find the information they need basic advice on selecting tempera materials; step-by-step lessons in tempera technique; practical tips on office layout and start-up; also strategies on professional practice, from initial client meetings to presentations. Perhaps the most valuable feature of the guide is its gallery of full-color renderings that cover a wide variety of subject areas. Included are exemplary renderings of buildings by noted architects such as Cesar Pelli, Edward Barnes, Philip Johnson, Der Scutt, and John Burgee. This portfolio vividly demonstrates the range of superb effects that can be achieved with tempera. Readers will feast their eyes on an illustrated record of how tempera rendering has been practiced in the last 30 years. Among the guide's nearly 100 illustrations are numerous visual aids for developing one's expertise with this versatile material. Architectural Rendering in Tempera makes a strongcase in support of tempera as the medium of choice for architectural renderings today. It also responds to the increasing preference for drawings in this medium shown by marketing-oriented owners and developers. This guide is a valuable reference for architects, illustrators, inte

"synopsis" may belong to another edition of this title.

Synopsis

A guide to rendering acrylic tempera for architects. Both beginners and working professionals alike should find useful advice on materials, lessons in techniques, tips on office layout, strategies on professional practice, and an analysis of the marketing advantages of this medium.

"About this title" may belong to another edition of this title.

Other Popular Editions of the Same Title

9780471285120: Architectural Rendering in Tempera

Featured Edition

ISBN 10:  0471285129 ISBN 13:  9780471285120
Publisher: John Wiley & Sons, 1995
Softcover