The Business Side of Creativity – The Complete Guide for Running a Graphic Design or Communications Business (Paper) - Softcover

Foote, Cameron S

Softcover

ISBN 10: 039373031X ISBN 13: 9780393730319

Publisher: W. W. Norton & Company, 1999

Synopsis

This business companion is a guidebook for becoming a successful creative entrepreneur for freelance graphic designers, art directors, illustrators, copywriters and agency or design shop managers. It guides the reader through the process of being successfully self-employed - from getting launched as a freelancer to running a multi-person shop to retiring comfortably. The author has compiled the book over six years from the experiences of more than 4000 entrepreneurs.

About this title

From the Author

The most comprehensive source available.
The Business Side of Creativity was compiled over six years from the actual practices of thousands of self-employed graphic designers, copywriters and illustrators, and principals of design shops and agencies. It is by far the most comprehensive source of practical business information available for the creative entrepreneur. For more information please visit: http://www.creativebusiness.com.

About the Author

Cameron S. Foote is the president of Creative Business, a Boston-based business-information resource for the creative community and he has taught advertising at Emerson College.

Edition details

• Publisher: W. W. Norton & Company
• Publication date: 1999
• Language: English
• ISBN 10: 039373031X
• ISBN 13: 9780393730319
• Binding: Paperback
• Number of pages: 444