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Synopsis
A family business prospers through a series of brutal consolidations and rational growth. Then senseless internal conflicts lead to a long line of demented CEOs, monumental expansion, and foolish diversification-at a high cost in shattered lives. In the end, a series of reverse takeovers leaves the once-proud but now overextended and corrupt parent company at the mercy of less-civilized operations that previously cringed at the grandeur of the corporate brand. Enron? WorldCom? Try Rome, whose rise and fall carry a moral that lingers to this day for the managers, employees, and students of any global enterprise. Stanley Bing-whose satirical business books are as savagely funny as they are insightful-mingles business parable and cautionary tale into an ingenious, often hilarious new telling of the story of the Roman Empire.
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Review
Wildly entertaining.
About the Author
Stanley Bing is the author of four humorous and eminently useful books on business, most recently the best-selling Sun-Tzu Was a Sissy, and two novels. He lives in New York City and works for a gigantic multinational conglomerate.
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- PublisherW. W. Norton & Company
- Publication date2007
- ISBN 10 0393329453
- ISBN 13 9780393329452
- BindingPaperback
- LanguageEnglish
- Number of pages216
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