Synopsis
Recent research on joint or dyadic decision making has received renewed attention from behavioral scientists. Dyadic Decision Making presents in a single, integrated volume the conceptual and analytic strategies developed in communications research, marketing, psychology and sociology to investigate joint decision making.
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Synopsis
Concepts and analysis regarding the processes by which two people interact and reach a decision from the perspectives of researchers in communications, marketing, psychology, and sociology. Thirteen contributions. Alk. paper. Annotation copyright Book News, Inc. Portland, Or.
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