Mass Customization - Softcover

Softcover

ISBN 10: 0387512152 ISBN 13: 9780387512150

Publisher: Springer, 2008

Synopsis

This book defines the parameters of the emerging business strategy of mass customization, covering the main categories in a systematic examination of: manufacturing systems and mass customization; supply chain management and mass customization; and information systems and mass customization. The book provides a conceptual framework for mass customization, its tools, its solutions, and real-world examples of successful implementations of the business strategy.

Edition details

• Publisher: Springer
• Publication date: 2008
• ISBN 10: 0387512152
• ISBN 13: 9780387512150
• Binding: Paperback
• Language: English
• Number of pages: 304
• Editor: Blecker Thorsten, Friedrich Gerhard