The 20th century has been simultaneously the most creative and the most destructive in history. An example of this dichotomy is the world of artificial reality - an area of technological innovation which may threaten damaging consequences. Cyberspace, virtual reality and image manipulation have made substitute realities and electronically generated "places" more sophisticated and more "real". But as the technology develops further, the real (ie physical) world may become more unreal. What are the implications of this for our society, our culture and possibly even our sanity?
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a compellingly written and wittily argued attack on McWorld. (INDEPENDENT ON SUNDAY)
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