In a vastly overpopulated near-future world, businesses have taken the place of governments and now hold all political power. States exist merely to ensure the survival of huge transnational corporations. Advertising has become hugely aggressive and boasts some of the world's most powerful executives.
Through advertising, the public is constantly deluded into thinking that all the products on the market improve the quality of life. However, the most basic elements are incredibly scarce, including water and fuel.
The planet Venus has just been visited and judged fit for human settlement, despite its inhospitable surface and climate; colonists would have to endure a harsh climate for many generations until the planet could be terraformed.
Mitch Courtenay is a star-class copywriter in the Fowler Schocken advertising agency and has been assigned the ad campaign that would attract colonists to Venus, but a lot more is happening than he knows about. Mitch is soon thrown into a world of danger, mystery, and intrigue, where the people in his life are never quite what they seem, and his loyalties and core beliefs will be put to the test.
"synopsis" may belong to another edition of this title.
"A novel of the future that the present must inevitably rank as a classic.""--The New York Times"
A novel of the future that the present must inevitably rank as a classic. "The New York Times""
A novel of the future that the present must inevitably rank as a classic. The New York Times"
"A novel of the future that the present must inevitably rank as a classic." --The New York Times
The ad man sets his sights on the gravy train that is Venus: unconquered and waiting to be populated by Earth's capitalist-driven consumers.
"About this title" may belong to another edition of this title.
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Seller: Basically SF Books, Salem, OR, U.S.A.
Paperback. Condition: Fine. Vintage near-fine copy of the classic novel. Light tanning to pages, otherwise like new. No creases to cover or spine. Ballantine mass paperback, 8th printing Dec. 1974, ISBN: 9780345242907, 216 pages. 12mo (7" x 4.25") 24th place, 1975 Locus Poll Award, All-Time Best Novel (tied with The Martian Chronicles, and The War of the Worlds). Slightly revised in 1981, and followed by a sequel in 1984, The Merchants' War. This is the original text. Seller Inventory # 052412010345242904cvm
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