Items related to Understanding Strategy in a week (IAW)

Understanding Strategy in a week (IAW) - Softcover

Irving, Ray; Norton, Bob

 
9780340724941: Understanding Strategy in a week (IAW)

Synopsis

Your step-by-step guide to strategy and its successful implementation. It covers: what strategy is; what leading management thinkers say about strategy; case studies of strategies great and small; developing a strategy in tune with the market; and key elements in turning strategy into action.

"synopsis" may belong to another edition of this title.

Synopsis

Strategy is about direction - not directiveness - for all organizations and their units, from the largest company to the smallest school. This is an expose of the past, present and future of strategy. It covers: how strategy has changed, what it is and what it isn't; what strategic models do and what they don't; what leading management thinkers say about strategy; the difference between strategic thinking and strategic planning; case studies of strategies great and small; developing a strategy in tune with the market; and key elements in turning strategy into action.

"About this title" may belong to another edition of this title.