This book is a concise and accessible guide to the essential statistical skills needed to help you to choose and use the right technique to analyse your data and write your assignement, project or dissertation.
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Reva Berman Brown was Professor of Management Research at the Business School, Oxford Brookes University Business School, UK.
Mark Saunders is Professor of Business Research Methods and Assistant Dean (Director of Research and Doctoral Programmes) at the Business School, Oxford Brookes University, UK.
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