The Neglected Firm: Every Manager Must Manage Two Firms - The Present One and the Future One - Hardcover
Synopsis
Every manager has to manage simultaneously two firms, the present one and the future one. The first is managed through the functional departments such as marketing and finance; the second is managed through the planning department. The tension between these two firms presents risks and opportunities. Using detailed case studies, the author provides a strategic framework for companies and organizations to approach these issues.
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About the Authors
Jorge Vasconcellos e SÁ holds a Ph.D. from Columbia University and is the author of many books on economics and management.
Jorge Vasconcellos e Sá holds a Ph.D. from Columbia University and is the author of many books on economics and management.
"About this title" may belong to another edition of this title.
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The Neglected Firm: Every Manager Must Manage Two Firms: The Present One and the Future One
Seller: Midtown Scholar Bookstore, Harrisburg, PA, U.S.A.
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Hardcover. Condition: Very Good. Very Good - Crisp, clean, unread book with some shelfwear/edgewear, may have a remainder mark - NICE Standard-sized. Seller Inventory # M0333987128Z2
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The Neglected Firm: Every Manager Must Manage Two Firms : The Present One and the Future One
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Condition: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-V-023-02134
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THE NEGELCTED FIRM
Seller: LIBRERIA LEA+, Santiago, RM, Chile
Seller rating 4 out of 5 stars
Dura. Condition: New. Dust Jacket Condition: Nuevo. No Aplica (illustrator). 1. Every manager has to handle two firms simultaneously--the present and the future one. The first is managed through the functional departments: marketing, finance, etc. The second is managed through the planning department. The tension between these two firms presents risks and opportunities. The author, with the use of detailed case studies, provides a new strategic framework for companies and organizations to approach these issues. 360 gr. Libro. Seller Inventory # 9780333987124LEA45191