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Synopsis
Excerpt from Writing for the Trade Press
In order that the magnitude of the trade press business of the country may not be underestimated, let me say that there are between seven and eight hundred so called trade papers in the United States, with a large additional number in Canada which are available as a market for the writer in either country.
The capital invested ln trade papers in this country has been estimated at not less than $50, 000, 000. There are several associations of trade papers and there is one large organiza tion called the Associated Business Papers which has as members many of the seven or eight hundred publica tions The number of employees connected with 250 selected papers is in the neighborhood of These 250 papers pay out for general expenses about a year.
One New York city publishing house owning its own plant and employing somes 900 pe0p1e is engaged solely in the trade paper business and has an annual pay roll amounting to nearly a million and a half dollars.
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Writing for the Trade Press (Classic Reprint)
Print on DemandSeller: Forgotten Books, London, United Kingdom
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Paperback. Condition: New. Print on Demand. This book provides a comprehensive overview of the trade press, a vast and growing market for writers. The author explores the history, methods, and standards of trade publications, offering valuable insights into their unique editorial needs. Emphasizing the importance of understanding the business aspects of trade journalism, the text equips writers with the knowledge and skills necessary to succeed in this specialized field. The author discusses the types of trade publications, their circulation, and their business models, highlighting the differences between trade papers and class journals. Through an analysis of editorial practices and submission guidelines, the text guides writers in developing effective contributions that meet the specific requirements of trade journals. Additionally, the author explores the use of narrative form and the incorporation of technical information, offering practical advice on crafting articles that will engage and inform trade professionals. With its clear and concise writing style, this book serves as an indispensable resource for writers seeking to navigate the trade press market. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item. Seller Inventory # 9780331491210_0
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Writing for the Trade Press (Classic Reprint)
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PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # LW-9780331491210
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Writing for the Trade Press (Classic Reprint)
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PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # LW-9780331491210
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