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Synopsis
COMPETING FOR ADVANTAGE is designed and crafted to meet the unique needs of the executive and traditional MBA student. The text is a straightforward and focused presentation of the latest strategic management research and thinking, using detailed examples to make the connection to real world practice. The authors remain focused on those issues particularly relevant to the current or future practitioner, illustrating the process and tools used in strategic analysis and implementation to create a sustainable competitive advantage. Further, the text examines the critical issues of today's business environment including chapters on both strategic leadership and corporate governance. Competing for Advantage is an outstanding resource for those wanting to better understand and more effectively participate in their organization's strategic management process.
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Review
"I adopted this text because it is concise and explains concepts clearly and provides good examples. Also, it has a very good structure and sequences of strategic management topics."
"I especially like the organization of the material in these chapters, which provides a logical and easy to follow flow/progression through the topics addressed."
About the Author
R. Duane Ireland is a Professor of Management Systems and holds the W. David Robbins Chair in Strategic Management at the Robins School of Business, University of Richmond.
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