Items related to Global Strategy
Synopsis
Appropriate for both undergraduate and MBA courses, this textbook encompasses the management strategies of large multinational enterprises, small entrepreneurial firms, foreign entrants, and domestic firms. Peng (Ohio State University) discusses leveraging resources, cultures and ethics, strategic alliances, global competitive dynamics, product and
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Review
"I like the proposed length; too many texts are so long I can't imagine most students really absorbing (as opposed to merely memorizing details) all the material. I also like the writing. The author has apparently taken great pains to make the writing interesting, clear, and easy to follow. I also like the supporting resources and citations. Mike Peng provides excellent coverage of the relevant literature, both in terms of scope and variety. Finally, I like the focus which represents an innovative and refreshing take on the field."
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Global Strategy (with World Map and InfoTrac)
Published by
South-Western College Pub, 2005
ISBN 10: 0324288522
ISBN 13: 9780324288520
Used
Hardcover
Seller: HPB-Red, Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
hardcover. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_467616156
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Global Strategy with Infotrac
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0324288522I3N00
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Global Strategy (with World Map and InfoTrac)
Published by
South-Western College Pub, 2005
ISBN 10: 0324288522
ISBN 13: 9780324288520
Used
Hardcover
Seller: Drew, Hutchinson, KS, U.S.A.
Seller rating 5 out of 5 stars
hardcover. Condition: VeryGood. Has some highlighting. looks almost new! Seller Inventory # 58W000000E0Z
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Global Strategy (with World Map and InfoTrac)
Published by
South-Western College Pub, 2005
ISBN 10: 0324288522
ISBN 13: 9780324288520
Used
Hardcover
Seller: Wrigley Books, Austin, TX, U.S.A.
Seller rating 4 out of 5 stars
Hardcover. Condition: good. Used items may not include media like access codes or CDs. Fast shipping! Expedited orders take 1-3 business days! Media mail may take up to 5 business days. Seller Inventory # 3C-9780324288520-G
Stock Image
Global Strategy (with World Map and InfoTrac)
Published by
South-Western College Pub, 2005
ISBN 10: 0324288522
ISBN 13: 9780324288520
New
Hardcover
Seller: Your Online Bookstore, Houston, TX, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. Condition: New. Seller Inventory # 0324288522-11-14084622