The Management of Strategy in the Marketplace - Softcover

Cadotte, Ernest R.

 
9780324175752: The Management of Strategy in the Marketplace

Synopsis

Management of Strategy in the Marketplace is designed to compliment Global Corporate Management in the Marketplace: An Online Simulation in Business Strategy. The text providing the theory base for understanding the behind the activities of the simulation. It follows the structure of the simulation, organized around the life cycle of a new business. Because chapter theories and tools coordinate with the specific decisions that teams encounter during specific quarters of simulation play, the textbook assures players that they won't stumble out the blocks once simulation play begins.

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Other Popular Editions of the Same Title

9780324168655: The Management of Strategy in the Marketplace

Featured Edition

ISBN 10:  0324168659 ISBN 13:  9780324168655
Publisher: South-Western, 2002
Softcover