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Synopsis
This strategic management text focuses on building, extending, organizing and sustaining competitive advantage. Within the context of its advantage-driven focus, five key themes are addressed and reinforced throughout the book: distinctive competence, quality, globalization, change, and ethics. This book has mini-cases within each chapter and is filled with current real-world applications.
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Review
First and foremost, the clear focus on building and sustaining competitive advantage. This focus fits perfectly with our use of a business level simulation in the strategy classes. No other product on the market comes close.
Synopsis
A textbook for courses or self-study for business executives explaining methods for building and extending competitive advantage, organizing for advantage, and sustaining and renewing advantage. Pitts (Gettysburg College) and Lei (Southern Methodist U.) focus on the themes of distinctive competence, quality, The Internet, globalization, managing ch
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Strategic Management: Building and Sustaining Competitive Advantage
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Strategic Management: Building and Sustaining Competitive Advantage
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Strategic Management: Building and Sustaining Competitive Advantage
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Strategic Management: Building and Sustaining Competitive Advantage
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Strategic Management: Building and Sustaining Competitive Advantage
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Strategic Management: Building and Sustaining Competitive Advantage
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Strategic Management: Building and Sustaining Competitive Advantage
Published by
Southwestern College. (edition 2nd Edition), 1999
ISBN 10: 0324006993
ISBN 13: 9780324006995
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Strategic Management: Building and Sustaining Competitive Advantage
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Strategic Management : Building and Sustaining Competitive Advantage
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Strategic Management: Building and Sustaining Competitive Advantage
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Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1000grams, ISBN:9780324006995. Seller Inventory # 9157636
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